Postaga is an AI-powered link-building and sales outreach campaign builder. With several powerful features, Postaga users can effectively build backlinks using personalized emails in a totally non-spammy way. In this review of Postaga, we will closely look at its features, pricing, advantages, and limitations. This should help you to make an informed decision if Postaga is the right tool for your outreach campaigns.
Postaga Review
In this review of Postaga, we will discuss:
- Who should use Postaga?
- Getting Started with Postaga
- Features of Postaga
- Postaga Pricing
- Advantages of Postaga
- Limitations of Postaga
- Best Alternatives to Postaga
- Summary
Postaga Review – Who should use Postaga?
Before diving into the features, pricing, and other details of Postaga – let us find out who can actually gain by using Postaga.
Some of the typical use cases where you can effectively use Postaga are:
Link Building with Postaga
Backlinks are an essential component behind your SEO success. With Postaga, you can use different campaign types (including link roundups, resource pages, tools pages, or custom campaigns) to find outreach opportunities and promote your content to build backlinks. The platform lets you build a complete Skyscraper Technique campaign.
In a nutshell, Postaga helps you to improve your backlink profile and boosts the Search Engine Optimization of your website.
Cold Sales Outreach with Postaga
Postaga can help you find relevant sales opportunities and introduce them to your business. You can find people relevant and interested in your business, connect with them, and nurture those relationships. You can even find relevant partnership opportunities for your business. This includes Guest blogs, Podcasts, Co-marketing, Videos, and Joint ventures.
Blog Post Promotion with Postaga
Postaga can help you get more traffic to your blog posts. With Postaga, you can find related opportunities (like link roundups or resource pages) and get your blog post mentioned and shared. The solution also helps you choose from various outreach types to find other websites that want to link to your content, including Skyscraper outreach. You can also connect with other blogs that you’ve linked to in your content, building relationships to potentially share and promote your articles, do guest posts, or collaborate together.
Public Relations Outreach with Postaga
Postaga can help you build relationships with journalists and get press coverage. You can find bloggers and websites reviewing your competitors’ products and services. This can help you to request them to review and promote your business. You can even get your business profiled in blog articles by connecting with journalists covering your industry. Postaga helps you find podcasts relevant to your ideal audience and pitch them a guest spot. You can even find journalists featuring expert opinions in your industry and build a relationship with them, in turn promoting your business.
Postaga Review – Getting Started with Postaga
Postaga offers fourteen days to try it for free. After the free period ends, you must convert into a paid account to continue using the system.
You can start using Postaga by signing up for free by clicking the Get Started button on the home page.
You can sign up for free without the need for a credit card. Postaga lets you sign up with very minimal information.
- Your first name and last name.
- Your email and a chosen password.
After you provide the required information and hit the go button, you are all set to try out the platform for free for the next fourteen days.
After your free period ends, you must choose one of the two paid pricing plans to keep using the platform. We will discuss the difference between the two Postaga pricing plans more closely later in this Postaga review.
Postaga Review – Features
In this section, we will discuss the important features of the Postaga platform. Note that we can not cover each and every Postaga feature here. For the complete list of features of Postaga, we recommend you to visit the Postaga website.
Campaign Generator in Postaga
Postaga can analyze your website and content topics to find high-converting campaign ideas tailored for you. In short, the platform lets you generate your outreach campaigns in an automated and intelligent way.
Postaga helps you to automate your content marketing to drive traffic and generate leads.
The Artificial Intelligence-powered campaign generator can also automatically categorize your site’s content so that you can see the type of content that is performing best, whether that’s long-form, listicle, guide, etc.
Opportunity Finder in Postaga
The AI capabilities found in Postaga do not end with the campaign generator. It can also find the best opportunities for getting backlinks, shares, and promotions based on the type of campaign you’re running.
The Content Analyzer of Postaga can analyze content for outbound links, key contacts, and information to include in your emails, making them more personal, and increasing your chances of a successful campaign.
Contact Finder and Outreach Assistant in Postaga
Postaga also lets you find contact and social profile information for key contacts, send out a quick tweet, connect on LinkedIn, and send a personalized email to the contact.
The intelligent platform can also automatically personalize emails. It can merge key details about the contact, content, or important advice snippets into emails to make them unique to each recipient.
Postaga has a very powerful feature called Outreach Assistant. The Outreach Assistant uses AI to find relevant advice given by influencers that you can include in your emails.
Email Automator in Postaga
Postaga’s email automation feature can help you to put contacts into an email sequence that will follow up with them automatically if they haven’t responded yet.
Campaign Types in Postaga
This is one of the most important features of Postaga. The platform gives you a head start on your outreach with custom-tailored opportunities for each campaign type.
Some of the supported campaign types are:
- Podcasts – Get featured as a guest on different podcasts to reach new audiences and promote your business.
- Guest Post – Find Guest Posting opportunities on relevant blogs and build your rankings.
- Mention – Build relationships and get shares from people that you’ve mentioned in blog posts.
- Reviews – Get more reviews for your product or service, complete with backlinks.
- Custom CSV – Import your own CSV file and Postaga will enrich URLs, then find and enrich contacts.
- Vs. – Get your product featured alongside your competitors in head-to-head review articles.
- Tools – Get your product or solution added to tools lists and get more traffic and backlinks.
- Resources – Get your post or resource added to resource rundowns and get more traffic and backlinks.
- Roundup – Get your post or product added to weekly link roundups to drive tons of traffic.
- Expertise – Get your advice added to expert roundups and get traffic, backlinks, and expert recognition.
Done For You with Postaga
This is not a feature in a strict sense. However, if you are a publisher who is lacking the time to create your own outreach campaign, you can take the help of Postaga support to create a fully functional outreach campaign for you. This can be very handy if you are a novice or a busy publisher lacking the necessary skills or time.
Postaga Review – Pricing
Unfortunately, Postaga does not have any free tier. Instead, it has two different pricing plans to choose from. Both these paid plans come with a fourteen-day free trial period.
Let us look at the two plans more closely.
Postaga Pro Plan
Postaga’s Pro Plan comes at $99 per month. If you opt for the pro plan, you can access the following features.
- You can create all supported campaign types.
- You can have up to 2,000 Contacts.
- There is no limit on the number of campaigns.
- You can send up to 10,000 Emails per month.
- You can send up to 300 emails per user each day.
- You can have 5 users for one Pro plan account.
- You can search for up to 1000 opportunities.
- You can use SMTP Integrations, custom signature, campaign generators, instant campaigns, content intelligence, and website intelligence.
Postaga Agency Plan
Postaga’s Agency plan comes at $299 per month. Agency plan users can access the following features.
- You can create all supported campaign types.
- You can have up to 15,000 Contacts.
- There is no limit on the number of campaigns.
- You can send up to 100,000 Emails per month.
- You can send up to 300 emails per user each day.
- You can have unlimited users and can have 30 accounts.
- You can search for up to 15000 opportunities.
- You can use SMTP Integrations, custom signature, campaign generators, instant campaigns, content intelligence, and website intelligence.
In short, the Pro plan is the ideal choice for businesses to supercharge their outreach campaigns. On the other hand, Agency Plan is meant for agencies managing multiple sites or multiple clients.
Postaga Review – Advantages of Postaga
- Postaga is an easy-to-use platform having fantastic customer support.
- The built-in opportunity finder is a powerful utility that can be very handy.
- Postaga supports multiple campaign types.
- The templates are beautiful and customizable.
- Embedded intelligence can boost your outreach campaigns.
Postaga Review – Limitations of Postaga
- In the absence of a perpetual free tier, it is difficult for the beginner user to try out the system beyond the free trial period.
- Postaga has more powerful features packed in the platform. While this is useful for the power user, the platform may feel more daunting for the novice.
Postaga Review – Best Alternatives to Postaga
You should not ignore the SEO benefit of automated outreaching campaigns offered by Postaga. Yet, if you find Postaga is not a suitable platform for you, here are the alternatives to Postaga that you can have a look at.
- Omnisend – Omnisend is a super email automation platform primarily targeted towards eCommerce businesses. It even has a free tier that you can start with. For a more complete overview of the platform, read our Omnisend review.
- Moosend – Moosend is another email marketing platform meant for a thriving business. The feature-packed Moosend platform is affordable but does not have any free tier. For a detailed review of Moosend, read our Moosend review.
Wrapping Up Our Postaga Review
In short, Postaga is a powerful platform to automate your outreach campaigns. The artificial intelligence infused in the system makes automation and decision-making easier with Postaga. In addition, Postaga users can achieve a lot more return with less manual involvement.
The platform is popular among users. The number of positive reviews and feedback also gives ample support to the prospective user of Postaga.
If you opt to go with Postaga for your outreach campaigns or link building for SEO, you can be assured by the fantastic and super-prompt support team. This means if you get stuck anywhere, you will not be left alone to fend your ways.
The only flip side of Postaga platform is it does not offer any perpetual free tier like Omnisend. This implies you need to explore the system fully within the fourteen-day trial period.
In my opinion, if you are serious about the SEO of your website or business and care about outreach campaigns, you must try out Postaga. The feature-packed platform is sure to give you a significant return for your monthly investment.
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