SendOwl vs Gumroad – List of Critical Differences

SendOwl vs Gumroad
SendOwl and Gumroad are two powerful eCommerce software. But they are different. This SendOwl vs Gumroad comparison tells you the critical differences.

SendOwl vs Gumroad is not an exact apple to apple comparison. This is because there is a big difference in the way they function.

In this SendOwl vs Gumroad comparison, we will explain how they differ. If you wish to read a more comprehensive review of these two platforms, please read our detailed reviews. 

SendOwl vs Gumroad

In this SendOwl vs Gumroad comparison, we will cover:

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SendOwl vs Gumroad: How to Sell?

In this section, we will explain how you can work with SendOwl or Gumroad.

How to sell with Gumroad

Gumroad is a hosted eCommerce platform. You can add your products and start selling right after creating an account in Gumroad. 

If you opt for a paid plan, you can even add a custom domain to your Gumroad store.

In simple words, Gumroad hosts your online storefront on its own server.

How to sell with SendOwl

Unlike Gumroad, SendOwl does not host your online shop. 

How to sell with SendOwl

Instead, it serves as a powerful eCommerce back-office for your website. With SendOwl you can convert any static website into an eCommerce store in no time.

In short, you must have some sort of web presence to sell your products using SendOwl. This can even be a basic blogging platform like Blogger or a static website built with Jekyll!

SendOwl vs Gumroad: What can you sell?

Both SendOwl and Gumroad primarily target store owners selling digital goods. 

But, you can sell much more with both these platforms.

In this section, we are going to look into what you can sell using Gumroad and SendOwl.

Selling with Gumroad

With Gumroad you can sell:

  1. Ready to ship goods as well as pre-orders.
  2. You can sell digital goods as well as physical products.
  3. You can sell memberships with recurring payment processing.

But remember that you cannot sell services with Gumroad.

Selling with SendOwl

With SendOwl you can sell:

  • Digital Product
  • Physical Goods
  • Subscription and Memberships
  • Services

SendOwl also supports Drip functionality. This means you can release your product over a while instead of releasing it all at once.

SendOwl vs Gumroad: Store Customization

It is a basic need for every store owner to customize the store for branding purposes. 

Store Customization with SendOwl

SendOwl can convert any existing website into a powerful eCommerce store. In short, you have an unlimited scope to customize your store. 

If you want to know what you can do with the SendOwl platform, then here is the answer.

  1. You can design optimized checkouts in SendOwl. 
  2. With SendOwl you can match your brand for checkouts and email templates.
  3. SendOwl also lets you add custom fields to capture extra information during checkout. For example, you can store the shape and size of an ordered product.
  4. To customize further, you can choose to enable or disable the default checkout fields.

Gumroad Customization

On the other hand, Gumroad hosts your storefront on its own server.

To customize a Gumroad store, you can select any of the pre-built themes and tweak it within its limits.

For example:

  1. You can customize the background and button colors. 
  2. You can use a custom background and a profile photo. 
  3. Gumroad lets you connect your store to your Twitter and Facebook accounts as well.
  4. If you know CSS, you can customize your store further but only within the Gumroad limits.

Another key thing to note is you cannot use a custom domain in the free plan.

SendOwl vs Gumroad: Ease of Integrations

Chances are you already have an established website. 

For example, you may have a running blog. You have now decided to add eCommerce capabilities to your existing website. 

In this section, we will look at how you can integrate your existing website with SendOwl or Gumroad.

Gumroad Integrations

Gumroad is a hosted eCommerce platform. In simple words, Gumroad hosts your online storefront.

You have several options to integrate your Gumroad storefront with your existing website.

If you can tweak the HTML of your website, you can use Gumroad overlay and Gumroad embed features for integration.

Gumroad Overlay allows you to put a button or link on your website. When a customer clicks on the button a payment window opens up. You can customize these buttons to match the look and feel of your shop.

Gumroad embed lets you embed your product on your web page. If you have an SSL certificate set up, the buying process can happen on your website. If you are not using SSL, you can redirect customers to Gumroad.

In addition, Gumroad has seamless integrations with the following site builders:

  • Weebly
  • Squarespace
  • Tumblr
  • WordPress

SendOwl Integrations

In contrast, SendOwl serves as a powerful back-office for your online store. Unlike Gumroad, it does not list your products on a storefront hosted on its servers.

It connects with your payment processor and delivers digital products to your customers after successful payment. 

So, how you can use SendOwl? 

You need some web presence to sell your products. For example:

  1. Social Media or Email List – You can use your social media accounts or email list to sell your products. 
  2. Your Own Website – If you have a website, you can add the SendOwl buy buttons on it. Note, that free website builders like blogger or WordPress are enough to use SendOwl. 
  3. eCommerce Websites – SendOwl integrates with eCommerce platforms like WooCommerce and Shopify if you prefer so. But, I find this approach to be overkill.

SendOwl vs Gumroad: Payout Processing

There is a difference in the way the two platforms process your payouts. Let us explain it.

Payout Processing in Gumroad

Gumroad processes payouts with Direct deposits or PayPal. 

If you live in the USA, UK, Australia, or Canada, you must receive payments in your bank account. If you live elsewhere, you can only receive payment via PayPal.

At present Gumroad does not support any other payment modes. 

Moreover, Gumroad has a threshold of $10. It means Gumroad will not pay you unless your account balance reaches $10. 

Not only that, Gumroad will hold your money until Friday. It releases payments only on Fridays.

Payout Processing in SendOwl

Unlike Gumroad, SendOwl does not process your payments itself. 

With SendOwl, your payment gateway. e.g. Stripe or Paypal processes your payment. SendOwl does not have any threshold of payment or any cutoff date for payout processing. If your payment gateway supports immediate processing, you will receive your payouts immediately.

SendOwl supports several payment methods. These include PayPal, Stripe, BitPay, Apple Pay, Alipay, iDeal, and credit card payments. The default checkout includes PayPal, Stripe, and BitPay.

Moreover, SendOwl does not charge any transaction fees. Your payment gateways may charge fees though.

SendOwl vs Gumroad: Promoting your Store

Store promotion is important. In this section, we will see between SendOwl and Gumroad, who is having better promotional tools.

Store Promotion with SendOwl

SendOwl offers you several features to promote your shop. For example, 

  1. You can create coupon codes to increase your conversion. 
  2. With the affiliate system of SendOwl, you can create an affiliate program for your store.
  3. It is also easy to encourage your customers to gift a product to a friend or family. They can include a personalized message. Your customers can even specify a delivery date for their gifts.
  4. To support customer management, SendOwl lets you manage mailing lists. You can use software like MailChimp, ConvertKit, and many others.

Store Promotion with Gumroad

Gumroad also lets you create affiliate programs for your store. It has features to offer discount coupons as well.

You can create and embed a subscribe or follow form on your Gumroad store. 

You can integrate the Gumroad store with MailChimp using Zapier for email marketing.

SendOwl vs Gumroad: Pricing Plan

Let us look into the pricing plans of the two eCommerce software.

Gumroad Pricing Plan

Gumroad has two pricing plans for its customers.

Gumroad Pricing
Gumroad Free Plan

When you sign up in Gumroad, you get subscribed to the Free Plan by default. This means you can start selling for free with Gumroad. Note that there is no monthly fee in this tier.

But, Gumroad will charge you a 5% transaction fee for every transaction. This is over and above the payment processing charges of 3.5% + $0.30 per sale.

Gumroad Free plan has the following features:

  • You can add unlimited products
  • You get basic yet solid analytics of your store.
  • You can have limited posts and workflows
  • SD streaming
  • Customer management
Gumroad Creator Plan

The Gumroad Creator Plan starts from a monthly price of $10 for up to 1000 distinct customers within a year. If you pay upfront for the whole year, you can avail of a discount.

The creator plan comes in different tiers. Your fees depend on your distinct customers within a year. In the creator plan, the tier gets adjusted based on your customers. 

Of course, you are free to cancel the plan anytime.

In the creator plan, you do not pay any transaction fee. But, you still have to pay the transaction fees of 3.5% + $0.30.

In Gumroad creator plan, besides the free plan features you can:

  • use your custom domain
  • have unlimited posts and workflow
  • have unlimited HD streaming
  • remove the Gumroad branding
  • have custom Delivery products
  • add your own CSS

In both plans, Gumroad will not charge you for any free product.

SendOwl Pricing Plan

It is important to note that SendOwl does not have any free tier. 

You can try the platform for a thirty-day trial window. After your trial ends, you must choose one of the three paid plans.

SendOwl Standard Plan
SendOwl Standard Plan

Starting at $15 per month, the SendOwl standard plan comes at $39 per month in its highest tiers. SendOwl charges you based on the number of products you want to sell.

SendOwl Self Hosted Plan
SendOwl Self Hosted Plan

With the SendOwl Self Hosted plan, you must host your products and point to the URL where you store the products. These plans are cheaper as you do not pay for the bandwidth.

SendOwl Subscription Plan
SendOwl Subscription Plan

Starting at $49/month, the SendOwl Subscription plan lets you have many users.

One important thing to note is, SendOwl does not charge you any transaction fee. So, in the long run, it will be cheaper to go with SendOwl.

Moreover, unlike Gumroad you pay a flat monthly fee to use the SendOwl platform which does not depend on the number of your customers.

Extra Features

Apart from the above features, Gumroad Discover is a small yet solid feature that you must be aware of. 

With Gumroad discover, Gumroad recommends your products to people browsing Gumroad Discover.

You can think of this as an advertisement for your product. If Gumroad Discover sells a product, you must pay an extra transaction fee of 10%.

SendOwl, in comparison, also has several tools that can help you to:

  1. upsell
  2. cross-sell
  3. recover abandoned carts

SendOwl vs Gumroad – Key Differences

As we said at the beginning of this SendOwl vs Gumroad scorecard, we may not have a clear winner here. This is because of the way these two platforms function.

So, go through these critical differences and figure out which is the better platform for you. 

In the following table, let us summarize what we have discussed so far.

Free PlanNoYes
Paid PlanFlat Monthly FeeIncreases with customers
Transaction FeesNoYes
Hosted StorefrontNoYes
Can Sell ServicesYesNo
Payment GatewaysManyLimited
Payment ThresholdNIL$10
Payout ProcessingInstantFridays only
Store CustomizationUnlimitedLimited
Visit SendOwlVisit Gumroad

You can select Gumroad if:

  • You need a free plan.
  • You need a hosted storefront.
  • You do not need complete customization of your storefront.

You can select SendOwl if:

  • You intend to sell services.
  • You need an instant payout.
  • You have an existing website/ social media following and want to include eCommerce capabilities.

SendOwl vs Gumroad – Final Thoughts

Both SendOwl and Gumroad are powerful eCommerce platforms. But, they differ in the way their way of operation. 

Gumroad lets you create a store for free. SendOwl converts your existing website to an online store.

Now, if you have a web presence and want to add eCommerce capabilities to it, then SendOwl can be a solid choice. Since it charges you a flat monthly price independent of the number of your customers along with zero transaction fees – your running expenses will be much less compared to Gumroad.

Check out the SendOwl demo here.

In contrast, if you want to build a hosted storefront for free, then Gumroad will be the better choice. It has a perpetual free tier but with fees per transaction. I am not very fond of the Gumroad paid plan because the monthly charges can really become unreasonable very fast.

SendOwl vs Gumroad – Who is the winner?

It depends. We do not have any clear winner here.

For me, if you want to add eCommerce capability to your existing website then I will prefer SendOwl. This is considering the long term running expenses for the features offered.

But, if you prefer a free hosted eCommerce platform you can go with Gumroad. Though, we found Payhip as a better alternative to Gumroad for building a free storefront.

Are you using any of these two eCommerce platforms for your online business? SendOwl or Gumroad – which one do you think is better? Let me know your comments.

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