Payhip Review – The Ultimate Overview of 2025

Looking for an easy way to sell digital products, courses, and memberships? Read our detailed Payhip review to know why it’s a top choice for creators.

If you’re a creator looking for a simple yet powerful way to sell digital products, memberships, or online courses, you’ve probably heard the name of Payhip.

In short, Payhip is an online store builder with features to sell digital products easily. With Payhip, it is very easy to sell digital products like ebooks, printable, coaching services, and even subscription-based content.

In this Payhip Review, we’ll look into Payhip’s features, pricing, fees, and overall pros and cons. This will help you to make an informed decision to understand if Payhip is the best eCommerce platform for you.

When you buy something using the links in this article, we may earn a commission for referring you – but it never impacts your price or what we say. What does it mean?

Payhip Review – Introduction

Payhip is mainly targeted towards sellers who want to sell digital goods.

So, if you are an author, graphic designer, an educator, or a coach, Payhip gives you all necessary tools to start your online store. It also has features to support you as your store grows.

The main advantage of Payhip is it lets you to create a store easily. Unlike traditional eCommerce platforms, Payhip does not overwhelm you with high monthly fees or technical setups.

Payhip lets you launch your online store for Free!

Moreover, Payhip is capable of handling VAT for EU customers. This can be an important feature if you find the tax aspect clumsy.

Said that, is Payhip the best eCommerce platform for you? That’s exactly what we will discuss in this Payhip review.

What is Payhip?

We will start this Payhip review with an introduction to Payhip.

Payhip is an simple yet powerful online store builder designed specifically for creators who want to sell digital products, memberships, and online courses easily.

If you are an author, designer, educator, or software developer, Payhip provides all necessary tools to launch, grow, and manage your online business from one platform.

Getting Started With Payhip

As we said, Payhip is an easy-to-use platform that is beginner-friendly. Starting your online store is super easy with Payhip.

In this section of our Payhip Review, we will tell you the steps to follow for setting up your Payhip store quickly.

Step 1: Sign Up for a Payhip Account

  1. Visit Payhip’s website.
  2. Click the Sign Up button and enter your email and password.
  3. Verify your email to activate your account.
Payhip Review - getting started

Step 2: Add Your First Product

  1. Log into your dashboard and click Add Product.
  2. Choose the type of product you want to sell:
    • Digital Download (eBooks, music, templates, etc.)
    • Physical Product (tangible items you ship)
    • Subscription/Membership (recurring content or services)
    • Course (online learning materials)
  3. Upload your file, enter a product name, set your price, and add a product description.
  4. Click Publish to make it live.

Step 3: Set Up Payment Methods

  1. Login to your dashboard and navigate to Settings > Payment Details.
  2. Connect PayPal or Stripe to accept payments.
  3. Enable multiple currencies if you want to sell internationally.

Step 4: Customize Your Store

  1. From your dashboard, navigate to Store > Customize.
  2. Choose a theme and add branding elements like a logo and banner.
  3. Edit your store’s layout and colors to match your brand.

Step 5: Promote and Start Selling

  1. Share your product links on social media.
  2. Use Payhip’s built-in coupon codes and affiliate system to increase sales.
  3. Track performance with Payhip’s analytics dashboard.

Getting started with Payhip is quick and beginner-friendly. By following these steps, you’ll have your online store up and running in no time.

How to Customize a Payhip Store?

You can customize your Payhip store to match your overall branding.

Payhip has built-in store customization options. This helps you to design your store without any technical skill.

In this section of our Payhip Review, we will check how you can customize your Payhip store.

Step-by-Step Guide to Customizing Your Payhip Store

1. Access the Store Customization Panel

  • Log in to your Payhip dashboard.
  • Click on Store from the menu.
  • Select Customize to open the store editor.

2. Choose a Theme and Layout

Payhip offers flexible store customization options, including themes and layout structures.

Customization OptionDescription
Store ThemeChoose a preset theme that best represents your brand.
Layout OptionsAdjust the homepage layout, product pages, and navigation.
Color & FontsCustomize store colors and typography to match your branding.

3. Add Your Branding Elements

  • Logo: Upload a high-resolution logo to support your branding.
  • Banner: Use an eye-catching banner image.
  • Favicon: Add a favicon.

4. Customize Product Display & Categories

  • You can organize your store by creating product categories.
  • You can also adjust the grid or list view to control how products will be displayed.
  • You can highlight best-selling or featured products for better visibility.

5. Edit Navigation & Menus

  • Add menu items such as Home, Shop, About, and Contact.
  • Link to external pages like your blog or social media.
  • Ensure a user-friendly experience with clear navigation.

6. Modify Page Content & SEO Settings

  • Customize the homepage text to introduce your brand.
  • Use SEO-friendly descriptions for better search engine rankings.
  • Add keywords in product titles, descriptions, and meta tags.

7. Enable Social Proof & Trust Signals

  • You can add customer testimonials to boost credibility.
  • You can also display trust badges like “Secure Payments” or “Money-Back Guarantee.”
  • You can enable social sharing buttons to encourage promotion.

8. Preview and Publish

  • Click “Preview” to see your store’s design.
  • Make final adjustments and click “Save” to publish changes.

Understanding Payhip Themes

Payhip provides a default theme with customization options that let you tailor your store’s appearance to match your brand.

You may also use one of the several beautiful Payhip themes. These themes are fully customizable.

Payhip Review - Payhip themes
FeatureDescription
Fully CustomizableYou can easily adjust colors, fonts, banners, and layout to match your brand.
Mobile-Friendly DesignPayhip themes are responsive, and mobile-friendly.
SEO-OptimizedYou can customize meta titles, descriptions, and alt tags to improve search rankings.
Drag-and-Drop EditingYou can modify sections easily without technical knowledge by using the easy drag-and-drop editor.

Payhip Review – Key Features of Payhip

In this section of our Payhip Review, we will discuss the various key features of the Payhip platform.

Products you can sell

Payhip lets you sell a variety of products from your online store.

For example you can sell:

  • Ebooks
  • PDFs
  • Online Courses
  • Memberships
  • Software
  • Apps
  • Printable
  • Music
  • Audio

Unlike platforms like Shopify, which require additional apps for digital products, Payhip is built specifically for digital selling—eliminating the need for complicated setups.

Built-in Online Course Platform

Payhip also lets you sell your online courses for free.

With Payhip you can create, host, sell, and deliver online courses without paying a recurring monthly fee.

Payhip lets you drip contents, create quizzes and assessments, upload course content in video, audio amd PDF formats, and also lets you track student progress.

With Payhip’s one-stop solution, it is very easy to monetize knowledge without relying on integration with different third-party tools.

Memberships & Subscriptions

You can build a recurring revenue stream with Payhip’s membership feature that lets you create subscription-based products.

You can even set up different membership tiers with unique pricing. The differnt tiers can have different access levels. Your subscribers will get the flexibility to choose the plan that fits their needs.

Simple & Secure Checkout

One of the standout features of Payhip is its simple checkout experience.

Unlike some platforms that require customers to create accounts before purchasing, Payhip offers a one-click checkout. This, in turn, reduces cart abandonment and can increase conversions.

Payhip lets you accept payments using PayPal and Stripe. Moreover, the payouts are instantaneous. Payhip does not hold your payment.

Apart from automatically handling EU VAT, it supports multiple currencies allowing you to sell globally.

You can offer discounts and coupons. You can also allow your customers to pay PWYW price (Pay What You Want) with an optional minimum value that you can set.

Payhip also provides secure file delivery, ensuring only paying customers can access your products.

Marketing & Sales Tools

Selling online isn’t just about having a store—it’s about getting customers. Payhip includes several built-in marketing tools to help you grow your audience.

Payhip supports the following in-built marketing and sales tools.

Affiliate MarketingYou can turn customers into promoters by setting up an affiliate program where they earn a commission for referring new buyers.
Email MarketingPayhip lets you connect to email services like Mailchimp and ConvertKit to build and nurture your email list.
Social DiscountYou can encourage customers to share your products on Twitter, Facebook, or Instagram in exchange for a discount.
Upselling & Cross-SellingYou will also be able to boost your revenue by offering related products during checkout or after purchase.
SEO OptimizationPayhip automatically optimizes product pages for search engines.

Payhip Pricing & Fees

In this section of our Payhip review, we will look at the Payhip Pricing and the transaction fees.

Payhip offers three pricing tiers: Free, Plus, and Pro. Each plan provides unlimited products, built-in marketing tools, and a fully hosted storefront.

The key difference lies in the transaction fees applied to each sale.

PlanMonthly CostTransaction FeeBest For
Free$0/month5% per saleBeginners testing digital sales.
Plus$29/month2% per saleGrowing businesses looking to scale.
Pro$99/month0% per saleHigh-volume sellers to maximize profits.

Which Payhip Plan Is Right for You?

  • If you’re just starting, the Free plan lets you test the platform with minimal risk.
  • If you’re generating consistent sales, the Plus plan reduces fees and boosts profits.
  • If you sell high volumes, the Pro plan is the best value, as you keep all your earnings.

With no hidden fees and full feature available on all plans, Payhip offers one of the most cost-effective solutions for selling digital products online.

Payhip Review - Info Graphic

Payhip Pros and Cons

Like any eCommerce platform, Payhip comes with its strengths and limitations. While it offers an easy-to-use, cost-effective solution for selling digital products, it may not be the best fit for every creator.

In this section of our Payhip review, we will discuss the pros and cons of using Payhip.

Payhip Review – Pros of Payhip

ProsDetails
No Monthly FeesThe Free plan allows creators to start selling with zero upfront costs.
All-in-One PlatformSell digital downloads, courses, memberships, and physical products from one dashboard.
EU VAT HandlingPayhip automatically calculates and remits VAT for European customers, simplifying tax compliance.
Built-in Marketing ToolsFeatures like email marketing, discount codes, and affiliate programs help boost sales.
Simple Checkout ProcessCustomers can purchase without creating an account, reducing friction.
Unlimited ProductsNo restrictions on the number of products you can upload—even on the Free plan.
Easy Store CustomizationCustomize storefront design and integrate it with your domain.
Supports Multiple Payment GatewaysAccept payments via PayPal and Stripe in multiple currencies.

Payhip Review – Cons of Payhip

ConsDetails
Transaction Fees on Free & Plus PlansThe free plan charges 5% per sale, while the Plus plan has a 2% fee.
Limited Design CustomizationYou are limited in how much you can customize your store.
No Built-in Blogging FeatureUnlike Shopify or WordPress, Payhip lacks an on-site blog function for content marketing.
Fewer Third-Party IntegrationsLimited app integrations compared to platforms like Shopify and WooCommerce.

Who Should Use Payhip?

As we saw in this Payhip Review, it is an excellent choice for creators and entrepreneurs looking for an easy, and cost-effective way to sell digital products, memberships, and online courses.

If you’re just starting out or already have an established audience, Payhip’s all-in-one platform makes selling online simple—without the need for technical expertise.

As we have seen in this Payhip review, Payhip is perfect for:

  • Authors & Writers – Sell ebooks, guides, and printables directly to your audience.
  • Course Creators & Coaches – Host and sell video courses without needing platforms like Teachable.
  • Artists & Designers – Sell design assets, templates, or digital art downloads.
  • Software Developers – Distribute apps, plugins, and digital tools.
  • Musicians & Podcasters – Offer beats, sound effects, or exclusive audio content.

Who Might Need a Payhip Alternative?

  • Businesses needing advanced storefront customization – Shopify or WooCommerce might be better suited.
  • Sellers focused on physical products – While Payhip supports them, platforms like Shopify or BigCommerce offer more tools.
  • Large-scale brands needing advanced integrations – Payhip lacks the extensive third-party app marketplace of Shopify.

Payhip Alternatives

While Payhip is a fantastic platform for selling digital products, memberships, and courses, it’s not the only option available.

Depending on your needs—whether it’s advanced customization, more integrations, or lower transaction fees—you might want to explore Payhip alternatives.

The main Payhip alternatives are Gumroad, Shopify, Sellfy, and SendOwl.

In this section of our Payhip Review, we will look at these Payhip alternatives.

Gumroad vs. Payhip

Gumroad is one of the most well-known Payhip alternatives, offering a simple way to sell digital downloads and memberships.

FeaturePayhipGumroad
PricingFree plan available (5% fee)Free, but transaction fees are a whopping 10%.
Monthly Fees$0, $29, or $99No monthly fee
Transaction Fees5% (Free), 2% (Plus), 0% (Pro)10% of the transaction
Product TypesDigital, physical, memberships, coursesDigital, memberships, limited support for physical goods.
CustomizationCustom storefront with branding optionsLimited customization

Shopify vs. Payhip

Unlike Payhip, Shopify is a full-fledged eCommerce platform designed for selling physical and digital products with advanced store customization.

FeaturePayhipShopify
PricingFree, $29, or $99 per month$39 to $399 per month
Transaction Fees5%, 2%, or 0%2.9% + 30¢ (lower on higher plans)
Product TypesDigital, physical, memberships, coursesPhysical, digital (via apps), dropshipping
CustomizationBasic storefront customizationHighly customizable with themes and apps
Marketing ToolsEmail marketing, social discounts, affiliate marketingExtensive apps, SEO, email, ads

Sellfy vs. Payhip

Sellfy is another eCommerce solution designed for digital and physical product sellers, with a focus on simplicity.

FeaturePayhipSellfy
PricingFree, $29, or $99 per month$29, $79, or $159 per month
Transaction FeesDigital and physical products, subscriptions0% (flat monthly fee)
Product TypesDigital, physical, memberships, coursesDigital, and physical products, subscriptions
CustomizationStorefront branding optionsBasic storefront customization
Marketing ToolsCoupons, upsells, social discounts, affiliate marketingEmail marketing, upselling, cart abandonment emails
Print-on-demandNo built-in support for selling print-on-demand goods.Supports selling print-on-demand goods with in-built features.

SendOwl vs. Payhip

SendOwl is a digital product delivery service that focuses on secure file delivery rather than a full storefront experience.

FeaturePayhipSendOwl
PricingFree, $29, or $99 per monthNo storefront (embeds only). URL-based product selling is available, though.
Transaction Fees5%, 2%, or 0%No storefront (embeds only). URL-based product selling is available, though.
Product TypesDigital, physical, memberships, coursesDigital downloads & subscriptions
CustomizationFull storefront, branding optionsNo storefront (embeds only). URL-based product selling is available though.
Marketing ToolsEmail marketing, social discounts, affiliate marketingAffiliate marketing, pay-what-you-want pricing

So, which Platform is Best for You?

Each platform has its strengths, and the best choice depends on your business needs:

  • For a simple, no-monthly-cost solution: Payhip
  • For advanced store customization & scalability: Shopify
  • For digital product sellers who want a flat monthly fee: Sellfy
  • For secure file delivery without a storefront: SendOwl

Payhip Review – FAQs

Is Payhip free to use?

Yes! Payhip offers a Free plan with no monthly fees. However, there is a 5% transaction fee per sale.

If you want lower or zero transaction fees, you can upgrade to the Plus ($29/month, 2% fee) or Pro ($99/month, 0% fee) plans.

What types of products can I sell on Payhip?

You can sell digital downloads (ebooks, PDFs, templates, music, software), online courses, memberships, and even physical products.

How does Payhip handle payments?

Payhip integrates with PayPal and Stripe, allowing you to accept payments from customers worldwide. You get paid instantly after a sale.

Does Payhip handle EU VAT?

Yes! Payhip automatically calculates and collects Value Added Tax (VAT) for EU customers, saving you time and ensuring compliance with tax regulations.

Can I use my domain with Payhip?

Yes, Payhip allows you to connect a custom domain to your store for a professional look.

Is Payhip better than Gumroad or Shopify?

As we saw in this Payhip review, it depends on your needs. Payhip is great for digital products with low fees and built-in marketing tools.

Shopify is better for advanced store customization, and Gumroad is ideal for creators who want a simple, no-monthly-cost platform. But remember Gumroad has a very high transaction fee.

Final Verdict

If you’re a digital creator, educator, or entrepreneur, Payhip is definitely worth considering.

It offers an easy, cost-effective way to sell digital products, memberships, and courses.

The key deciding factors in favor of Payhip are:

  • Perpetual Free Plan Available.
  • Instant payout.
  • Simple all-in-one solution.
  • Built-in Marketing Tools
  • Seamless Checkout
  • EU VAT Handling

If you need a hassle-free, budget-friendly platform for selling digital products, Payhip is an excellent choice.

Payhip Review by Store Prose

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